Features

Every enquiry. Every opportunity. One connected system.

From the first enquiry to a completed holiday home sale, Park Planner helps your team manage customer relationships, follow-ups and sales opportunities in one central system — with direct website enquiry integration and lead source tracking, so your sales team can spend less time on administration and more time converting enquiries into sales.

CRM leads view with sources and statuses

What you can do

Connect your park's website to Park Planner using an API so enquiries feed directly into the CRM
Record lead sources, including website, telephone, walk-in, and referral
Maintain customer contact information, notes, and enquiry history
Track opportunities through viewings, reservations, and completed sales
Schedule calls, appointments, and follow-up activities
Assign enquiries to sales team members
Connect sales opportunities to holiday home stock
Link completed sales with relevant owner and plot information

Website enquiries straight into your CRM

Park Planner can connect directly to your holiday park website through an API integration. When a prospective customer submits an enquiry, their details can be sent straight into the CRM, ready for your sales team to manage. This reduces manual data entry and helps your team respond promptly.

Understand where your enquiries come from

Park Planner records lead sources, giving your team visibility of enquiries generated through your website, telephone calls, walk-ins and referrals. Track opportunities through your sales pipeline and understand which sources contribute to sales activity.

From first enquiry to holiday home sale

Manage enquiries, arrange viewings, schedule follow-ups and track reservations and completed sales within one connected system. One customer journey, from first contact to completed sale.

Built for holiday parks, not generic sales teams

Park Planner's CRM is designed around holiday home stock, plots, reservations and owner records, rather than being a generic contact management system.